Thanks to the community, the Unified Global Events Marketing Strategy for Cardano proposal passed the first round with nearly 80% support and is now up for Treasury Withdrawal in this second round of voting.
As many know, this is a fully-coordinated global strategy to finally solve Cardano's fragmented branding problem and raise its visibility under a single united flag at top-tier industry events, with @Cardano_CF and @RareEvo also supporting side events.
Here's why this proposal is critical to Cardano moving forward and why we need your support 👇
1/ To demonstrate that we are leading with actions and not just words, we've already paid upfront for a large Cardano presence at this year's @token2049 Singapore, where we will provide a highly visible platform for the best & brightest builders across Cardano to showcase themselves.
We intend to open a signup form shortly for any builders in our ecosystem to speak and promote there this year.
2/ But here's the kicker:
This opportunity and similar future ones depend on this proposal passing.
If this doesn't pass, prominent builders in our ecosystem who joined us at previous events such as @Ctrl_Wallet, @MidnightNtwrk, @snek, @nmkr_io, @claymates, @IagonOfficial, @MinswapDEX, @SociousDAO, @ZengateGlobal, @kinka_gold, @NucastIO, @SundialProtocol, @AnastasiaLabs, Rare Network, and more, will not be able to unite in-person under a single Cardano flag and speak in front of a global audience where other L1s and protocols will also be in attendance spending heavily.
3/ Similar to previous years, this would lead to very minimal exposure for the Cardano brand at big conferences such as @Consensus2026, TOKEN2049, @ParisBlockWeek, and more.
A failure to gain proposal approval prevents Cardano from expanding and communicating as one to the outside world about our brand, our tech, and our ecosystem to people that also matter.
Others see and understand Solana, Sui, and other competitors because they are unified and have massive budgets.
4/ Cardano right now is at a pivotal crossroads for its future growth.
Yes, we've transitioned to full decentralized governance and built a strong ecosystem of dApps and global users.
But, we're still behind in terms of unified branding, underrepresented at major events, and quite frankly, misunderstood as a powerful ecosystem.
5/ Now, the future is in your hands with the power to vote for and fund proposals like this.
✅ A "YES" vote means:
🔹 Stronger, unified Cardano brand to institutions, developers, media
🔹 Closing the branding gap w/ industry competition
🔹 Bigger platforms for all Cardano builders
🔹 Long-term sustainability for brand visibility by having a presence at other leading events such as @blockchain_rio, @kbwofficial, @DAF_Global, @AfricaTechSMT, Future Proof, @teamz_inc, TOKEN2049 Dubai, Consensus Miami & Hong Kong, @WebX_Asia, and more.
6/ We need your help to pass this proposal.
Find out more and voice your support now for the Unified Events proposal:
📣 Encourage your selected DRep to vote "YES" for it and remember that NOT voting results in a "NO" vote.
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